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SEO Tools Cost Calculator: Compare What You’ll Actually Pay
Enter your sites, tracked keywords and users. The calculator finds the lowest-cost published plan that reaches that usage, including published extra-seat and per-site charges.
32 tools and 92 plans in the source dataset · Pricing and limits checked 2026-08-27 · USD plans are compared without currency conversion
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Cost comparison
| Tool and source | Monthly equivalent | 12-month total | Cheapest usable plan | Per keyword | Checked |
|---|---|---|---|---|---|
| Ahrefs Official pricing | $29.00 | $348.00 | Startermonthly | $0.058 | 2026-08-27 |
| SEO PowerSuite Official pricing | $29.10 | $349.20 | Professionalannual fallback | $0.058 | 2026-08-27 |
| SpyFu Official pricing | $39.00 | $468.00 | Basicmonthly | $0.078 | 2026-08-27 |
| Wincher Official pricing | $49.00 | $588.00 | Basicmonthly | $0.098 | 2026-08-27 |
| Serpstat Official pricing | $50.00 | $600.00 | Individualmonthly | $0.100 | 2026-08-27 |
| LowFruits Official pricing | $79.90 | $958.80 | Premiummonthly | $0.160 | 2026-08-27 |
| Mangools Official pricing | $81.00 | $972.00 | Premiummonthly | $0.162 | 2026-08-27 |
| Sitechecker Official pricing | $89.00 | $1,068.00 | Basicmonthly | $0.178 | 2026-08-27 |
| Morningscore Official pricing | $99.00 | $1,188.00 | Businessmonthly | $0.198 | 2026-08-27 |
| Pro Rank Tracker Official pricing | $99.00 | $1,188.00 | Startermonthly | $0.198 | 2026-08-27 |
| WebCEO Official pricing | $119.00 | $1,428.00 | Startupmonthly | $0.238 | 2026-08-27 |
| SE Ranking Official pricing | $129.00 | $1,548.00 | Coremonthly | $0.258 | 2026-08-27 |
| Semrush Official pricing | $139.00 | $1,668.00 | SEOmonthly | $0.278 | 2026-08-27 |
| Advanced Web Ranking Official pricing | $139.00 | $1,668.00 | Promonthly | $0.278 | 2026-08-27 |
| Moz Pro Official pricing | $179.00 | $2,148.00 | Mediummonthly | $0.358 | 2026-08-27 |
| AccuRanker Official pricing | $224.00 | $2,688.00 | Professionalmonthly | $0.448 | 2026-08-27 |
| Keysearch Official pricing | — | — | No published plan reaches this usage | — | 2026-08-27 |
Swipe the table horizontally to see every column.
How the calculator works
The comparison uses the existing Out of Credits dataset and its published-limit rules. A plan qualifies only when every limit the vendor publishes covers your usage. A missing limit is treated as undisclosed, not as zero or unlimited.
“Annual where published” uses the vendor’s annual monthly-equivalent or annual total divided by 12. If a vendor publishes no annual figure, the monthly figure remains visible and is labeled “monthly only.” Taxes, regional pricing, promotions, negotiated pricing, optional add-ons and unpublished overages can change the invoice.
What is—and is not—being compared
The ranked table is limited to USD tools that publish pricing and sell rank tracking. Content tools, crawlers and backlink products that meter documents, crawl volume or analysis units are kept in the downloadable dataset but are not forced into a misleading cost-per-keyword ranking.
No product rating, paid placement or affiliate-commission ordering is used. There are currently no approved affiliate links on this page; “Official pricing” links go directly to vendor pricing pages.
Sources and related pricing research
Download the source dataset in JSON, including plan limits, official URLs and checked dates. For broader SaaS contract and billing analysis, visit Software Pricing or return to the costofsoftware.com home page.